Mobile Optimisation Work
I've been in Facebook Sprints creating and adapting existent client's content in Australia, New Zealand and Brazil, creating focusing on social media engagement and Facebook's Best Practises.
Social Media Best Practices
Duration is limited, let's use it smart.
Design for sound off, delight with sound on!
First 3 seconds: branding! (logo, product or character).
CTA: Creating an interesting call to action is a challenge, let's get creative!
The last scene is important, give time for the user to decide the next steps.
Design with the messaging in mind. What do we want the user to do after?
The agency wanted to deliver something different (“thumbstopper”) to the client. It might be pretty boring to show the paint colours on the wall, so I brought this very simple idea, but impactful.